
How
Virtual Offices Work
by Lee Ann Obringer
But where will you do your work?
Technically, your office is wherever you are. With the technology
currently available, you can conduct business from almost
anywhere. Your office could be in your home, in your car,
in the airport, on the beach, or even on a mountaintop. In
typical situations, your office will be based in your home
regardless of whether you travel or not. If this is the case
then you need to have a good setup. This includes a quiet
location away from the distractions that being at home will
always have. These include the refrigerator, TV, children,
lawn work, dishes in the sink... you name it. It can be a
distraction.
If you want to make it work, you have to have discipline and
you have to make your office a designated work space -- even
if it is in your bedroom or the kitchen. Put it in a place
where you like to be. If your basement is dark and dreary,
it's likely you're not going to enjoy working there. Bottom
line... use the room that will be most conducive to getting
work done.
First impressions mean a lot
But, what about your business address? If you're running a
business from your home, you probably don't want your home
address used as the business address. Depending on the type
of business it is, it may just not give the impression you
need. In this case, you have a two options. You can rent a
post office box, or you can use a CMRA (Commercial Mail Receiving
Agency) mailbox service that gives you a corporate-sounding
address and a suite number.
Each option has the drawback of requiring you to go somewhere
else to get your mail (although there may be services that
will deliver your mail to you). Post office boxes have the
additional drawback of not allowing you to receive packages
because couriers won't deliver to a P.O. box. If you use a
service that gives your business a suite number (actually,
just another name for a box number), you can receive packages.
You also have 24-hour access and can request notification
when a package has arrived.
What do I need to make this work?
If your work involves traveling to client locations or other
places away from your home base, you should probably consider
buying a laptop computer rather than a desktop system. With
a laptop you will always have your files with you and won't
have any of those embarrassing moments where you left an important
document at your office, because...well, your office is with
you. While a laptop may seem a bit cumbersome to always travel
with, there are many lightweight models out there that are
very powerful. Just make sure you get a good carrying case
that has a shoulder strap and room for your hard copy documents.
If always working from the keyboard and small screen of a
laptop doesn't appeal to you, there are other solutions. Yes,
they've thought of everything! To make using your laptop more
efficient in your home office, a docking station can be set
up that you can simply plug your laptop into. Docking stations
make it easy to have a standard monitor, keyboard and mouse,
printer, fax machine, scanner, and other peripherals always
hooked and ready to use. By plugging your laptop into the
docking station, you are able to use it just like a standard
desktop system, and you won't have to worry about transferring
or synching files to another computer.
If you do not travel, or if you do not need access to all
of your files while you travel, you can just get the traditional
desktop computer system. Make sure you have plenty of hard
drive space, memory for running several programs at once,
and a moderately fast processor. If you're doing graphics
work (anything involving photo images, illustrations or animations)
you'll need a much faster processor and as much hard drive
space and RAM as you can afford.
Other equipment and hardware options you might consider include:
A black and white 600-1200 dpi laser printer if your final
documents require crisp, high quality black and white output.
Laser printers also provide the fastest output, so if you
know your volume will be high you should also consider a laser
printer.
A color laser printer if your documents need high quality
color illustrations, photos, or charts. These are quite expensive
so make sure you compare the print quality with a less expensive
ink jet printer.
An inkjet printer if you need good quality text, color charts
and graphs, or photos. With ink jet printers, the paper that
is used often makes the biggest difference in the print quality.
Get paper that is best suited for the job you are doing. Also,
try to get a test print from different models to compare quality
before you buy. Ink jets can provide very good quality but
are not as fast printing as laser printers.
A fax machine if you will need to fax paper documents often.
There is also the option of online faxing services such as
E-Fax.
A scanner if you will need to scan documents or photos. You
can also use a scanner along with e-mail or fax software in
place of a regular fax machine.
A CD burner (CD-RW) if you need to provide clients with large
files electronically, or if you want to back up your files
on CD. There are many business uses for a CD writer, not to
mention the ability to make your own music CDs.
A DVD writer (DVD-RAM) if you need to provide clients with
extremely large files, such as video, electronically.
A removable media storage device. Iomega™ offers the
most common drive of this type, called the Zip™ drive,
but there are many others like it. Data is written to the
disk just like it would be to a floppy diskette. The difference
is the amount of data that can be written. Currently, there
are 100 Mb and 250 Mb disks available for the ZIP drive. Iomega
also manufactures Jaz™ drives that use disks that can
hold up to 2 Gb of data.
A modem for accessing the Internet, faxing electronically,
and e-mail. This can be either a standard modem that you use
with your existing phone lines for dial up access, a DSL modem
that also uses your phone line but does not tie up your line,
or a cable modem that uses the same cable your cable television
is hooked up to. DSL and cable modems are for broadband Internet
access and require special connections.
A digital camera if your work requires photos for presentations,
reports, a web site, or other documents. While you can also
use a regular camera and scanner to get digital photos for
documents, you may find the immediate access you get with
a digital camera more efficient than waiting for film to be
processed and printed. The quality of the digital image is
still somewhat better with actually photos that are scanned,
but for most business applications digital cameras produce
sharp enough images. Images for use in marketing materials
may need to be of higher quality.
A multi-purpose scanner, fax machine, copier, printer if your
space is limited and quality not as critical. Keep in mind
with this type of equipment, however, if one part of it stops
working you'll be without the other functions until it can
be repaired!
For obvious reasons, mainly because equipment in the technology
world changes more often than some people change underwear,
we'll not go into the technical specifications for the computer
equipment you'll need in your office.
The software side
On the software side of things, there are several options
for you to consider. If you work independently and do not
have others that you need to coordinate with then fulfilling
your software requirements is not so difficult. Here are some
categories of software you may need along with links to some
of the most popular packages:
an e-mail program -- You can use the e-mail program that your
ISP provides, but programs such as Microsoft Outlook Express
or Eudora will give you good e-mail functions and you won't
have to change programs if you change ISPs.
a word processor -- Microsoft Word, WordPerfect, and Lotus
Word Pro
spreadsheet and database programs -- Microsoft Excel, Lotus
1-2-3, Intuit QuickBase
presentation software -- Microsoft PowerPoint, or Astound.
virus protection software -- McAfee, or Norton AntiVirus
a utility program for computer maintenance -- Symantec Norton
Utilities, McAfee, or TechTool Pro
Portable Document Format (PDF) reader software - Adobe Acrobat
Reader -- This software is very helpful for reviewing formatted
documents such as brochure layouts from outside designers
or co-workers.
graphics and/or image editing tool -- CorelDraw, Adobe Illustrator,
Adobe Photoshop, Macromedia Freehand, Deneba Canvas (Image
editing software may also accompany your scanner.)
Internet browsers -- Netscape Navigator or Microsoft Internet
Explorer
Many business applications come packaged in "suites"
that provide all of the above product categories and then
some. Some of the more popular packages include:
Microsoft Office, as well as the less expensive Microsoft
Works
Corel
Lotus
AppleWorks
Many programs also have less expensive "light" or
"limited" versions that may work for smaller businesses.
They are also usually available for both Windows and Macintosh
computer platforms.
Group software needs
If you are working with others, and have the need to coordinate
scheduling, access central files, maintain a contact manager,
meet in chat rooms, etc. then you have more of a challenge.
There are programs available, such as Lotus Notes or
Novell Groupwise, that provide these types of features as
a software solution. These solutions may require quite a good
bit of computer knowledge and an IT person to manage the system.
As an alternative, there are also online management services
that provide these types of services on the Internet for access
with your browser. These are fairly simple to use. They offer
many features to promote coordination of information between
members of a team, client interactions, or simply communication
and file-sharing with co-workers. They typically charge a
small monthly fee per user, or a larger flat rate for unlimited
users. Some include free limited versions, however. Below
are some of these services available on the net:
Virtual Office: Afteroffice
Visto: Web-based scheduling, file storage, and management
tools
OfficeClip: Clip your team together
PlanetIntra: Web-based management and communication tools
Punch Networks: The Internet file management platform
Your software needs will vary greatly depending on the type
of work you are doing. Check with similar businesses or your
industry association to find out what programs are preferred
by your peers.
Don't forget about shareware too. There are a lot of great
programs that may perform all of the tasks you need without
the high price tag. Check out Tucows or ZDNet for shareware
and freeware reviews and downloads.
Everything else
In addition to computer equipment and software, you'll also
need a good telephone. Caller ID helps by allowing you to
screen out telemarketers or other calls you can't take at
the moment.
A surge protector is necessary not just to give you additional
outlets for your computer and its peripherals, but to protect
your equipment.
You'll need a desk with plenty of workspace. It should have
space for a computer, as well as room to spread out paperwork
if necessary. A corner "L" shaped desk works well
for this. Make sure the desk has a large keyboard tray that
can accommodate your mouse pad and mouse, as well. Many computer
desks don't have large enough trays. Don't forget about space
for your printer, scanner, fax and other equipment.
Shelves, cabinets, and file cabinets are also necessities
that help tremendously by utilizing vertical space and keeping
things organized. You may also be able to use the tops of
these shelves and file cabinets for your printer, scanner,
fax machine, etc.
Also, don't forget to invest in a comfortable chair that offers
good back support. It should have as many adjustable parts
as possible to help it fit your body. Arms on the chair will
also make it more comfortable, particularly if you will be
doing some work other than that on a computer. For more information
on setting up your home office visit About.com's Home Office
Furniture page.
What about client meetings?
Meetings with clients can't always take place in cyberspace,
or at the client's location. When you are faced with this
situation, rather than having the client come to your home
(assuming they are in the same city), look into executive
suites or hotels that offer space that can be leased for short
periods of time. If you own your own business and this is
a common occurrence, you may want to consider leasing an Executive
Suite that provides you with a receptionist, voice mail, e-mail,
and other services, along with time-limited access to private
offices, a reception area, and a meeting room. If you don't
need this type of arrangement on a regular basis, you can
also rent spaces on an hourly basis at a fairly reasonable
rate.
For example, using Offices2Share.com, a meeting room at The
Blake Building in Washington, DC with a seating capacity of
five, reserved for three hours would be $75. A room for 15
for the same amount of time would be $120. These types of
services can often be reserved online and maps, written directions,
contact information, photos and information about additional
room needs is also provided.
Of course, there are also always the other standard meeting
place options that include hotel lobbies, restaurants, golf
courses, etc.
What
are the advantages?
While the advantages of working from a home/virtual office
may seem obvious to you -- more freedom, more flexibility,
the opportunity to be at home with your kids -- there are
probably even more benefits that you haven't thought of. Here
are a few.
Environmental
benefits from not driving a motor vehicle in slow-moving
traffic and polluting the air
Reduction in traffic congestion
Reduction in stress levels from not having to drive in congested
traffic to and from work
Time saved not commuting to an office
Monetary benefits from savings in gas, wear and tear on
your car, business clothing, and lunches out
Benefits from being able to manage your time more effectively
Productivity benefits from being able to work when you are
most productive
Health benefits of being able to eat a better diet that
includes less fast food
Opportunities to get physical exercise when needed mentally
Reduced stress benefits
Benefit of living a more balanced life
A more relaxing work environment
More opportunities to hire part-time or contract workers
A larger pool of employee applicants because location isn't
as important
"I found the virtual office concept to be the most economical and efficient for my start-up business needs. I receive favorable feedback from my clients regarding the professionalism of the staff." From handling the mail, and answering my calls, this company is the way to go."
- Kevin Worley, President & CEO
Kestrel Aviation Services